Broadway Bakes

Broadway Bakes at Schmackary’s is an annual fundraising event that brings together the world of Broadway and the delicious treats offered at Schmackary’s. During this special event, Broadway stars take turns working behind the counter, serving customers to raise money for Broadway Cares / Equity Fights AIDS.

The proceeds from Broadway Bakes at Schmackary’s go directly to BC / EFA, supporting its efforts in providing lifesaving medication, healthcare, financial assistance, and support to those in need. The event not only raises crucial funds but also helps raise awareness about the organization’s mission and brings the Broadway community closer to its fans.

In the past years, Schmackary’s Broadway Bakes event helpt raise over $70,000 for BC / EFA. Zachary “Schmackary” Schmahl, the owner, creator and cookie master of Schmackary’s finds it very important to give back to the Broadway community as they have been extremely supportive of the cookie company since the very beginning. “Every step of the way, the backing of the theatre community has helped our little cookie company grow into a huge success story,” Schmahl said. “So when it came time to give back, Schmackary’s wanted to assist the Broadway community in any way possible. Broadway Bakes was born and the stars have come out year after year to help us give back and support Broadway Cares / Equity Fights AIDS.”